Targeting Pages For Adsense Ads

Targeting pages for specific ads on Adsense is not near as easy as I thought it would be.

I have a couple pages that had DMV ads on them, I made some changes and now I am getting ads about cars.  I guess that’s an improvement.

The problem is the page is totally about Loans, everything about the page has to do with loans, not a single word about cars or dmv anywhere.

I double checked the meta tags to see if there was anything car related – nothing.

I am really at a loss over this one,  I know the URL is the most important, then the links on the page.  After that its probably the H1 tags and then the text.  That’s my best guess at what Adsense looks at and the order it looks at it in.

Usually when I have unrelated ads I will find a word like s*p*a*m somewhere in the text and everything else on the page will be ignored and all the ads will be related to that one word.

That’s ok, I can just take that word out and call it un-wanted correspondence and that usually fixes the problem.

But when there is absolutely nothing on the page related to the ads I am getting then I am at a loss.

I will give it a few more weeks and see what happens, maybe the problem will correct it self.

I was going to start trying to write some pages about specific key words but if the relevancy does not pick up a little then that seems like a waste of time.

I know if you have an entire site related to a single keyword or a single keyword phrase then the system seems to work.  But that’s not what I want to do.