Private Label Content - Part 4

Be Creative With Your Private Label Content

Most PLC articles are presented in batches relevant to one niche. For example, you might find that over the course of a month you get 20 articles on golf, 20 on cell phones, 20 on credit cards and 20 on travel. Let's say that you are busy building a golf site. It might seem at first glance that only 20 of the 80 articles are relevant to your needs.

Not so! Golf vacations, for example, are very popular. Could any of your travel articles be massaged to fit the theme of golf vacations? It's very likely that they could. And what about communication while you travel - or while you play golf? Does the golfer need a new cell phone that will easily adapt to overseas communications? How will the golfer pay for a new set of clubs or a golf vacation? Might he need to explore credit card options?

You see how it's done. Be creative in your use of Private Label Content, and you will definitely get your money's worth.


Hold Out For Quality

Now that Private Label Content is becoming popular, more and more PLC sites are opening up. You can afford to be choosy. If you join a site and you're not impressed by the standard of the writing, OPT OUT. There'll be another opportunity. It's worth paying the first month's fee to do a 'taste test'. Check out the quality of the articles on offer, and especially the niches being targeted. Niche areas like golf and credit cards are getting old - they're popular, yes, but they're also hugely competitive. Look for sites that are being a bit more creative about the niches they choose for their content.

Finally, consider being a member of more than one PLC site. Is it worth it to you to spend $150 a month on quality, no-strings-attached content? That would get you membership of 3-4 sites and upwards of 400 articles each month. Even if you can use only 50 of those articles, you're getting them for $3 each - a bargain.